Project Management Institute (PMI) Professional in Business Analysis Practice Exam

What does the Minimum Viable Product (MVP) concept prioritize?

1. Maximizing customer engagement

2. Defining the scope of the final project

3. Identifying the least number of features needed for customer value

4. Creating a prototype for usability testing

The correct answer is: Identifying the least number of features needed for customer value

The Minimum Viable Product (MVP) concept primarily focuses on identifying the least number of features needed to deliver value to customers. This approach allows teams to launch a product with just enough functionality to satisfy early users, gather feedback, and determine whether the product aligns with market needs. By concentrating on essential features, teams can more quickly test hypotheses about their product's viability and make informed decisions about further development based on real user input. This prioritization also enables efficient use of resources by avoiding the pitfalls of developing extensive features that may not resonate with users or may not be necessary at the initial stage. The goal is to validate assumptions and iterate based on user feedback, which is crucial in the startup environment and agile methodologies. By focusing on customer value through minimal features, organizations can adapt their offerings based on actual market response.